MultiChoice to Shut Down Showmax After 11 Years

MultiChoice has announced plans to discontinue its streaming platform, Showmax, after more than a decade in operation.

The company informed subscribers of the decision in an email sent on Thursday, stating that the move follows an internal review of the platform’s operations.

“We’re writing to inform you of an important update regarding Showmax,” the message to subscribers said. “Following a comprehensive review, the Showmax Board has taken the decision to discontinue the Showmax service in the near future.”

MultiChoice said the decision is part of a broader effort to strengthen its digital services and maintain long-term sustainability as competition in the global streaming market intensifies.

The company assured users that the platform will continue to operate for now and that there will be no immediate disruption to viewing.

“Importantly, at the moment there will be no interruption to your current service. You can continue streaming as usual, and no action is required from you at this time,” the company stated.

MultiChoice did not specify when the service will be shut down but said additional details will be communicated ahead of the closure. According to the company, arrangements are being developed to ensure a smooth transition for subscribers.

Showmax launched in 2015 in South Africa and expanded across Africa, operating in numerous countries. The platform offered a mix of sports, movies, series, and documentaries streamed online and was positioned as a regional competitor to international streaming services.

The shutdown comes amid broader changes within MultiChoice following regulatory approval in South Africa last year for the acquisition of the company by French media group Canal+.

The deal allows Canal+ to acquire all remaining shares in MultiChoice through a mandatory cash offer of 125 rand per share. The transaction includes commitments aimed at increasing the participation of historically disadvantaged groups and small businesses in South Africa’s audiovisual sector, while maintaining investment in local entertainment and sports programming.

As part of the restructuring linked to the takeover, MultiChoice plans to separate its South African broadcasting licence into an independent entity that will be majority owned by historically disadvantaged persons.